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October 15, 2018

Why Google Cache lies to you and what to do about it (if anything)

By Maria Cieslak You shouldn’t panic if you see weirdness in the Google Cache. Still, it’s worth investigating in case an odd display is a sign of a bigger problem. Please visit Search Engine Land for the full article. Source:: Why Google Cache lies to you and what to do […]
October 15, 2018

SearchCap: Google Discover ads, YouTube engagement metric & PPC tools

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google Discover ads, YouTube engagement metric & PPC tools       
October 15, 2018

Do you still need a PPC tool with the new Google Ads?

By Sponsored Content: Optmyzr Four ways a great PPC tool can turn you into a PPC rockstar Please visit Search Engine Land for the full article. Source:: Do you still need a PPC tool with the new Google Ads?       
October 12, 2018

Native ad test in Google Discover feeds gets a new look

By Ginny Marvin The ads reflect the new design of Google Discover, previously known as Google Feed. Please visit Search Engine Land for the full article. Source:: Native ad test in Google Discover feeds gets a new look       
October 12, 2018

SearchCap: DuckDuckGo growth, Voice search and Salesforce tools

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: DuckDuckGo growth, Voice search and Salesforce tools       
October 12, 2018

Loose match types, bid-caching, and getting what you pay for in digital marketing

By Andy Taylor When a lack of advertiser control — whatever the platform’s motives — results in unintended purchases, trust inevitably erodes. Please visit Search Engine Land for the full article. Source:: Loose match types, bid-caching, and getting what you pay for in digital marketing       
October 12, 2018

Google and Salesforce integration: Bringing customers and brands closer together

By Digital Marketing Depot Live Webinar: Tuesday, October 23, at 1:00 PM ET (10:00 AM PT) Please visit Search Engine Land for the full article. Source:: Google and Salesforce integration: Bringing customers and brands closer together       
October 12, 2018

DuckDuckGo reaches 30 million queries per day

By Barry Schwartz DuckDuckGo, the privacy focused search engine, keeps growing steadily. Please visit Search Engine Land for the full article. Source:: DuckDuckGo reaches 30 million queries per day       
October 11, 2018

Voice search isn’t the next big disrupter, conversational AI Is

By Christi Olson Virtual assistants and chatbots are opening up a whole new world for marketers, and voice search is just the beginning. Please visit Search Engine Land for the full article. Source:: Voice search isn’t the next big disrupter, conversational AI Is       
October 11, 2018

SearchCap: Google recipe clipboards, ad testing and negative SEO

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google recipe clipboards, ad testing and negative SEO       
October 11, 2018

Google tests showing clipboard icons next to search suggestions for recipes queries

By Barry Schwartz Google is experimenting with a new recipe clipboard feature, what it does and how it works is unknown right now. Please visit Search Engine Land for the full article. Source:: Google tests showing clipboard icons next to search suggestions for recipes queries       
October 11, 2018

The future of negative SEO, Part 6

By Joe Sinkwitz Now that you know how to identify, prevent, stop and recover from a Negative SEO attack, here’s a look toward possible future threats you should arm yourself to fight. Please visit Search Engine Land for the full article. Source:: The future of negative SEO, Part 6       
October 10, 2018

SearchCap: Moz with STAT & marketing automation

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Moz with STAT & marketing automation       
October 10, 2018

Some large search budgets are moving to Amazon, say agency executives

By Ginny Marvin A small survey of agencies found some advertisers are making large moves to Amazon advertising. Please visit Search Engine Land for the full article. Source:: Some large search budgets are moving to Amazon, say agency executives       
October 10, 2018

The Open Marketing Cloud: Mautic’s flexible, budget-friendly marketing automation platform

By Digital Marketing Depot Live Webinar: Thursday, October 18, at 1:00 PM ET (10:00 AM PT) Please visit Search Engine Land for the full article. Source:: The Open Marketing Cloud: Mautic’s flexible, budget-friendly marketing automation platform