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July 13, 2018

SearchCap: Google Search Console, negative SEO & more

By Debra Mastaler Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google Search Console, negative SEO & more       
July 13, 2018

Webinar: Close the Online/Offline Data Gap with AI-driven Call Intelligence

By Digital Marketing Depot Reminder–Live Webinar: Thursday, July 19, at 1:00 PM ET (10:00 AM PT) Please visit Search Engine Land for the full article. Source:: Webinar: Close the Online/Offline Data Gap with AI-driven Call Intelligence       
July 13, 2018

How to be proactive and prevent a negative SEO campaign — Part 3

By Joe Sinkwitz There is no such thing as being negative SEO-proof, says contributor Joe Sinkwitz. All you can do is take steps to lessen the probability of becoming a victim. Here’s how to reduce attack vectors and protect your site. Please visit Search Engine Land for the full article. […]
July 13, 2018

Google Search Console Search Analytics API now gives you 25,000 rows per request

By Barry Schwartz Get more from Google faster with some changes to the Google Search Analytics API. Please visit Search Engine Land for the full article. Source:: Google Search Console Search Analytics API now gives you 25,000 rows per request       
July 13, 2018

Search in Pics: Panda keyboard, Google Japan furniture & SEOs visit Google Zurich office

By Barry Schwartz Please visit Search Engine Land for the full article. Source:: Search in Pics: Panda keyboard, Google Japan furniture & SEOs visit Google Zurich office       
July 12, 2018

SearchCap: Google hotel ads, Bing testing icon, reviews impact ranking & more

By Debra Mastaler Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google hotel ads, Bing testing icon, reviews impact ranking & more       
July 12, 2018

Google Posts adds ‘call now’ button

By Barry Schwartz The new option within Google My Business lets you include your phone number as a call to action. Please visit Search Engine Land for the full article. Source:: Google Posts adds ‘call now’ button       
July 12, 2018

Do Google reviews impact local ranking?

By Joy Hawkins Based on her research, contributor Joy Hawkins thinks reviews may play some part in how a local page ranks. Here is a case study that shows her findings. Please visit Search Engine Land for the full article. Source:: Do Google reviews impact local ranking?       
July 12, 2018

Ex-Googler John Giannandrea takes charge of Siri

By Greg Sterling Apple has merged Siri and its machine learning groups under Giannandrea’s leadership. Please visit Search Engine Land for the full article. Source:: Ex-Googler John Giannandrea takes charge of Siri       
July 12, 2018

Bing is testing an ‘open in new window’ icon in the search results

By Barry Schwartz While you can set your search settings to open all search results in a new window, Bing is testing an icon that let’s you do that for each individual search result. Please visit Search Engine Land for the full article. Source:: Bing is testing an ‘open in […]
July 11, 2018

SearchCap: Pitch SMXEast, YouTube news, bad PPC numbers & more

By Debra Mastaler Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Pitch SMXEast, YouTube news, bad PPC numbers & more       
July 11, 2018

PPC’s #fakenews: 9 ways bad numbers might look good

By Andreas Reiffen Did you know it’s super-easy to fake your way to seemingly good PPC performance? Contributor Andreas Reiffen shares multiple ways to arm yourself against the pay-per-click version of “fake news.” Please visit Search Engine Land for the full article. Source:: PPC’s #fakenews: 9 ways bad numbers might […]
July 11, 2018

YouTube aims to show more authoritative search results around news topics

By Barry Schwartz Google to provide more sources and context on breaking news-related searches in YouTube. Please visit Search Engine Land for the full article. Source:: YouTube aims to show more authoritative search results around news topics       
July 11, 2018

Want to speak at SMX East? Here’s how

By Chris Sherman The agenda for our upcoming SMX East show is live and we’ve opened up our “speaking pitch” form for select sessions for the show, October 24 – 25 at the Jacob K. Javits Convention Center in New York City. Please visit Search Engine Land for the full […]
July 10, 2018

SearchCap: SMX East agenda, Google Marketing Live recaps, Bing Ads & more

By Debra Mastaler Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: SMX East agenda, Google Marketing Live recaps, Bing Ads & more