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August 10, 2018

State of Local Marketing Report 2018

By Digital Marketing Depot Learn where marketing dollars are being spent and proving most effective. Please visit Search Engine Land for the full article. Source:: State of Local Marketing Report 2018       
August 6, 2018

SearchCap: Google Ads authentication, Amazon advertising tips & more

By Debra Mastaler Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google Ads authentication, Amazon advertising tips & more       
August 6, 2018

Google Ads account admins can require multi-factor authentication for all users

By Ginny Marvin The new feature gives account owners more control over the security of their Google Ads accounts. Please visit Search Engine Land for the full article. Source:: Google Ads account admins can require multi-factor authentication for all users       
August 3, 2018

SearchCap: Google update still rolling out, Bing adds hotel booking, page speed performance & more

By Debra Mastaler Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web Please visit Search Engine Land for the full article. Source:: SearchCap: Google update still rolling out, Bing adds hotel booking, page speed performance & more       
August 3, 2018

Bing adds hotel booking filter, home services pricing & coupon deals in search

By Barry Schwartz Bing launches new intelligent search features to help you make better buying decisions. Please visit Search Engine Land for the full article. Source:: Bing adds hotel booking filter, home services pricing & coupon deals in search       
August 3, 2018

Google: August core algorithm update still rolling out

By Barry Schwartz Google has given us an update on the big Google search algorithm update. It will take a few more days to fully roll out. Please visit Search Engine Land for the full article. Source:: Google: August core algorithm update still rolling out       
August 3, 2018

3 free tools to comprehensively test page speed

By Marcus Miller Contributor Marcus Miller outlines how to use 3 free tools that test page speed and work to turn your site into a lean, mean, speedy fighting machine. Please visit Search Engine Land for the full article. Source:: 3 free tools to comprehensively test page speed       
August 2, 2018

Google confirms new FAQs, Q&A and How-Tos for search results snippets

By Barry Schwartz New markup from Schema.org including HowTo, QAPage and FAQPage can be used to potentially show your content in Google in a brand new way. Google previewed this in Singapore a couple weeks ago. Please visit Search Engine Land for the full article. Source:: Google confirms new FAQs, […]
August 2, 2018

SearchCap: Google simplifys targeting controls, Google headed back to China & more stories not about Google

By Debra Mastaler Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google simplifys targeting controls, Google headed back to China & more stories not about Google       
August 2, 2018

Join SiriusDecisions and Openprise for ‘Key Marketing Ops Capabilities to Boost Revenue’

By Digital Marketing Depot Live Webinar: Tuesday, August 7, at 1:00 PM ET (10:00 AM PT) Please visit Search Engine Land for the full article. Source:: Join SiriusDecisions and Openprise for ‘Key Marketing Ops Capabilities to Boost Revenue’       
August 2, 2018

Action needed if you’re using adsenseformobileapps.com to exclude apps from Google Display campaigns

By Ginny Marvin It’s still possible to keep Display ads from showing on apps, and there are many ways to fine-tune app targeting. Please visit Search Engine Land for the full article. Source:: Action needed if you’re using adsenseformobileapps.com to exclude apps from Google Display campaigns       
August 2, 2018

Do you have a leaky lead generation funnel?

By Janet Driscoll Miller Want your sales team to love you? Contributor Janet Miller recommends adding gate pages to indexed PDFs as a way to generate more leads and avoid lost lead and SEO opportunities. Please visit Search Engine Land for the full article. Source:: Do you have a leaky […]
August 2, 2018

Report: Google plans to re-enter China with government-approved search app

By Greg Sterling Company reportedly has been meeting with officials and developing prototype search apps that comply with Chinese censorship demands. Please visit Search Engine Land for the full article. Source:: Report: Google plans to re-enter China with government-approved search app       
August 1, 2018

SearchCap: Google algorithm update, survey says SEO not popular, Bing guide & more

By Debra Mastaler Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google algorithm update, survey says SEO not popular, Bing guide & more       
August 1, 2018

The ultimate guide to using Bing Webmaster Tools — Part 1

By Christi Olson Contributor and Bing Chief Evangelist Christi Olson kicks off a multipart series on Bing webmaster tools. If you are new to Bing’s webmaster toolset, this detailed guide will get you started and on your way to better rankings on Bing. Please visit Search Engine Land for the […]