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April 17, 2018

Advanced tactics from the pros! Here’s who’s speaking at SMX Advanced

By Search Engine Land 40+ expert speakers. No slowing down to rehash the basics. The post Advanced tactics from the pros! Here’s who’s speaking at SMX Advanced appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: Advanced tactics from the pros! Here’s who’s […]
April 17, 2018

Google’s mobile-first index has set sail. Are you on board? 5 SEO essentials

By Jim Yu We’ve been hearing about the mobile-first index forever, and now it’s finally here. Contributor Jim Yu shares five ways webmasters can optimize their content and on-site technical elements to succeed in the new index. The post Google’s mobile-first index has set sail. Are you on board? 5 […]
April 17, 2018

Google may issue manual actions over job schema on expired job listings

By Barry Schwartz You’d better remove job listings from your website shortly after you fill those positions, or Google may penalize your website. The post Google may issue manual actions over job schema on expired job listings appeared first on Search Engine Land. Please visit Search Engine Land for the […]
April 16, 2018

Google partners with LegitScript to certify addiction treatment center advertisers

By Michelle Robbins After suspending rehab facility advertisers last year, Google will begin accepting these ads once again in July – but only from certified providers. The post Google partners with LegitScript to certify addiction treatment center advertisers appeared first on Search Engine Land. Please visit Search Engine Land for […]
April 16, 2018

SearchCap: Twitter in Google search, PPC ad scripts & more

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Twitter in Google search, PPC ad scripts & more appeared first on Search Engine Land. Please visit Search Engine Land for the full article. […]
April 16, 2018

Here’s how to use Twitter to dominate the Google search results

By Chris Silver Smith If you want to displace negative content or build a strong brand identity, Twitter can help, says Contributor Chris Silver Smith. Here are 10 ways to use tweets to dominate page one on Google. The post Here’s how to use Twitter to dominate the Google search […]
April 16, 2018

Are your ads pointing to the right domain? Here’s a script to find out.

By Daniel Gilbert KA-POW! Contributor Daniel Gilbert has a ‘super’ helpful script that will make you look like a PPC superhero by verifying your ads are linking to the right domain. The post Are your ads pointing to the right domain? Here’s a script to find out. appeared first on […]
April 13, 2018

SearchCap: Google loses RTBF case, local pack report & schema SEO

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google loses RTBF case, local pack report & schema SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full […]
April 13, 2018

Google loses ‘right to be forgotten’ case in UK High Court

By Greg Sterling Decision likely to spark other appeals to courts by those denied de-listing. The post Google loses ‘right to be forgotten’ case in UK High Court appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: Google loses ‘right to be forgotten’ […]
April 13, 2018

Want to target position 0? Here’s what you need to make that happen

By Karen Bone Hey Google, how do you become the answer people hear on their voice assistants? Contributor Karen Bone explains how to make that happen by doing your homework on featured snippets. The post Want to target position 0? Here’s what you need to make that happen appeared first […]
April 13, 2018

Research: Google local algorithm uses 2:1 clustering formula

By Greg Sterling Study identifies Local Pack results distance pattern. The post Research: Google local algorithm uses 2:1 clustering formula appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: Research: Google local algorithm uses 2:1 clustering formula       
April 13, 2018

Search in Pics: Dog chases Google street view car, Google dumbbells & lots of clocks

By Barry Schwartz In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. This dog chases after a Google street view […]
April 12, 2018

SearchCap: Google more results button, new filters for Search Console & Chrome search suggestions

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google more results button, new filters for Search Console & Chrome search suggestions appeared first on Search Engine Land. Please visit Search Engine Land […]
April 12, 2018

Facebook & Cambridge Analytica: What we know, what they knew & where that leaves us

By Michelle Robbins A brief history of the many privacy disasters at the world’s dominant social media platform, and what the most recent data exposure means for marketers, and other data Borg as Facebook’s CEO faces Congress. The post Facebook & Cambridge Analytica: What we know, what they knew & […]
April 12, 2018

Power up your B2B remarketing campaigns with 4 killer tricks

By Todd Saunders Contributor Todd Saunders explores four types of Google AdWords remarketing campaigns targeted toward the B2B marketplace that will build brand, convert leads and keep people from feeling creeped out. The post Power up your B2B remarketing campaigns with 4 killer tricks appeared first on Search… Please visit […]