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April 16, 2018

Are your ads pointing to the right domain? Here’s a script to find out.

By Daniel Gilbert KA-POW! Contributor Daniel Gilbert has a ‘super’ helpful script that will make you look like a PPC superhero by verifying your ads are linking to the right domain. The post Are your ads pointing to the right domain? Here’s a script to find out. appeared first on […]
April 13, 2018

SearchCap: Google loses RTBF case, local pack report & schema SEO

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google loses RTBF case, local pack report & schema SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full […]
April 13, 2018

Google loses ‘right to be forgotten’ case in UK High Court

By Greg Sterling Decision likely to spark other appeals to courts by those denied de-listing. The post Google loses ‘right to be forgotten’ case in UK High Court appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: Google loses ‘right to be forgotten’ […]
April 13, 2018

Want to target position 0? Here’s what you need to make that happen

By Karen Bone Hey Google, how do you become the answer people hear on their voice assistants? Contributor Karen Bone explains how to make that happen by doing your homework on featured snippets. The post Want to target position 0? Here’s what you need to make that happen appeared first […]
April 13, 2018

Research: Google local algorithm uses 2:1 clustering formula

By Greg Sterling Study identifies Local Pack results distance pattern. The post Research: Google local algorithm uses 2:1 clustering formula appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: Research: Google local algorithm uses 2:1 clustering formula       
April 13, 2018

Search in Pics: Dog chases Google street view car, Google dumbbells & lots of clocks

By Barry Schwartz In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. This dog chases after a Google street view […]
April 12, 2018

SearchCap: Google more results button, new filters for Search Console & Chrome search suggestions

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google more results button, new filters for Search Console & Chrome search suggestions appeared first on Search Engine Land. Please visit Search Engine Land […]
April 12, 2018

Facebook & Cambridge Analytica: What we know, what they knew & where that leaves us

By Michelle Robbins A brief history of the many privacy disasters at the world’s dominant social media platform, and what the most recent data exposure means for marketers, and other data Borg as Facebook’s CEO faces Congress. The post Facebook & Cambridge Analytica: What we know, what they knew & […]
April 12, 2018

Power up your B2B remarketing campaigns with 4 killer tricks

By Todd Saunders Contributor Todd Saunders explores four types of Google AdWords remarketing campaigns targeted toward the B2B marketplace that will build brand, convert leads and keep people from feeling creeped out. The post Power up your B2B remarketing campaigns with 4 killer tricks appeared first on Search… Please visit […]
April 12, 2018

4 hreflang tag errors Google corrects for you

By Patrick Stox Can we fix it? Yes we can! Do we need to? Contributor Patrick Stox says it may not be worth your time to fix hreflang tags since Google is probably fixing them for you. The post 4 hreflang tag errors Google corrects for you appeared first on […]
April 12, 2018

Chrome tests showing themed search suggestions based on Google search history

By Barry Schwartz Chrome uses past Google searches to show a set of search suggestions about what you might be researching. The post Chrome tests showing themed search suggestions based on Google search history appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: […]
April 11, 2018

New Google Search Console adds Search Appearance filters and more

By Barry Schwartz You can now filter your Google Search Performance reports by Rich results, AMP non-rich results, AMP article, job listings, and job details The post New Google Search Console adds Search Appearance filters and more appeared first on Search Engine Land. Please visit Search Engine Land for the […]
April 11, 2018

Google officially rolls out ‘More results’ search button on mobile

By Amy Gesenhues After confirming it was testing the ‘More results’ button earlier this week, Google tweeted an official announcement about its launch today. The post Google officially rolls out ‘More results’ search button on mobile appeared first on Search Engine Land. Please visit Search Engine Land for the full […]
April 11, 2018

SearchCap: PPC shopping ads and more

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: PPC shopping ads and more appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: SearchCap: PPC shopping […]
April 11, 2018

How to outdo the PPC robots in shopping ads

By Frederick Vallaeys Contributor Frederick Vallaeys isn’t ready for Skynet to manage his PPC campaigns just yet and shares seven ways account managers can use their experience to improve shopping ad performance. The post How to outdo the PPC robots in shopping ads appeared first on Search Engine Land. Please […]