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June 18, 2018

SearchCap: Google Search Console welcomes API, SMX Advanced recap & more

By Debra Mastaler Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google Search Console welcomes API, SMX Advanced recap & more       
June 18, 2018

Google local pack business categories dynamically change based on query

By Barry Schwartz Google now uses searchers’ keywords to customize the local pack business categories. Please visit Search Engine Land for the full article. Source:: Google local pack business categories dynamically change based on query       
June 18, 2018

Ranking factors session recap from SMX Advanced 2018

By Eric Enge If you couldn’t attend SMX Advanced, have no fear. Contributor Eric Enge outlines one of the more controversial sessions and reports on what the three speakers shared on the topic of SEO ranking factors. Please visit Search Engine Land for the full article. Source:: Ranking factors session […]
June 18, 2018

Bing Ads rolling out UI updates to make bulk analysis & changes easier

By Ginny Marvin Advertisers can see and adjust location target settings in bulk and get deeper reporting from the Dimensions tab. Please visit Search Engine Land for the full article. Source:: Bing Ads rolling out UI updates to make bulk analysis & changes easier       
June 16, 2018

Father’s Day Google logo with colored handprints and dinosaurs

By Barry Schwartz Happy Father’s Day to all our dad readers! Please visit Search Engine Land for the full article. Source:: Father’s Day Google logo with colored handprints and dinosaurs       
June 15, 2018

SearchCap: LiveRamp targets Bing Ads, Amazon Marketing Services & more

By Debra Mastaler Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: LiveRamp targets Bing Ads, Amazon Marketing Services & more       
June 15, 2018

The basics of working with Amazon Marketing Services

By Daniel Gilbert Contributor Daniel Gilbert shares his insights on Amazon Marketing Services and how they stack up (or don’t) against Google AdWords. Please visit Search Engine Land for the full article. Source:: The basics of working with Amazon Marketing Services       
June 15, 2018

LiveRamp brings its search targeting to Bing Ads

By Barry Levine A year after offering its people-based search targeting through Google, the data provider is now providing a similar service for the Bing search engine. Please visit Search Engine Land for the full article. Source:: LiveRamp brings its search targeting to Bing Ads       
June 15, 2018

Search in Pics: Matt Cutts at SMX, Google summer party & Google intern hat

By Barry Schwartz Please visit Search Engine Land for the full article. Source:: Search in Pics: Matt Cutts at SMX, Google summer party & Google intern hat       
June 14, 2018

SearchCap: Google updates ad settings, negative SEO & more

By Debra Mastaler Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google updates ad settings, negative SEO & more       
June 14, 2018

Google updates ‘Ad Settings’ to allow users to turn off targeting signals

By Amy Gesenhues Google is also extending ‘Why this ad?’ notices to all services that display Google Ads, including YouTube, Google Play, Gmail, Maps and partner websites and apps. Please visit Search Engine Land for the full article. Source:: Google updates ‘Ad Settings’ to allow users to turn off targeting […]
June 14, 2018

How to determine if you’ve been hit by negative SEO

By Joe Sinkwitz Knowing you’ve been hit by a negative SEO campaign is crucial to fighting it. Contributor Joe Sinkwitz outlines the tools and steps you can take to figure out if you’ve been targeted. Please visit Search Engine Land for the full article. Source:: How to determine if you’ve […]
June 14, 2018

How does Yelp’s review solicitation penalty work?

By Joy Hawkins Contributor Joy Hawkins provides an overview of how Yelp’s review solicitation penalty works and explains why you should not ask for reviews. Please visit Search Engine Land for the full article. Source:: How does Yelp’s review solicitation penalty work?       
June 14, 2018

Google makes some clarifications related to mobile-first indexing

By Barry Schwartz Confused about the Google mobile-first indexing change? Google just posted several clarifications. Please visit Search Engine Land for the full article. Source:: Google makes some clarifications related to mobile-first indexing       
June 14, 2018

Google kicks off the World Cup 2018 with this special logo

By Barry Schwartz Google has produced numerous logos for the World Cup. Please visit Search Engine Land for the full article. Source:: Google kicks off the World Cup 2018 with this special logo