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November 2, 2018

SearchCap: Google Assistant GMB setting, voice assistance & SMX West

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google Assistant GMB setting, voice assistance & SMX West       
November 2, 2018

The age of voice assistance and a new input paradigm

By Eric Enge SMX East’s opening keynote from Google’s Naomi Makofsky outlined how marketers can find opportunities for the explosion of conversationally powered experiences with customers. Please visit Search Engine Land for the full article. Source:: The age of voice assistance and a new input paradigm       
November 2, 2018

Become a better search marketer in 2019 – the SMX West agenda is live

By Chris Sherman Get proven, actionable search marketing tactics with 30+ sessions, clinics and keynotes, intimate networking, and deep learning Please visit Search Engine Land for the full article. Source:: Become a better search marketer in 2019 – the SMX West agenda is live       
November 1, 2018

Google asks SMBs if they’ll accept calls from Google Assistant

By Greg Sterling Google is testing business owner interest in receiving calls from an AI robot. Please visit Search Engine Land for the full article. Source:: Google asks SMBs if they’ll accept calls from Google Assistant       
November 1, 2018

Want to speak at SMX West? Here’s how

By Chris Sherman The agenda for our upcoming SMX West show is live and we’ve opened up our “speaking pitch” form. Please visit Search Engine Land for the full article. Source:: Want to speak at SMX West? Here’s how       
November 1, 2018

Google employee walkout followed by call for Google blackout at 11:10 am Pacific time

By Greg Sterling There is a call to users to stop using Google services for short period to show support for the walkout. Please visit Search Engine Land for the full article. Source:: Google employee walkout followed by call for Google blackout at 11:10 am Pacific time       
November 1, 2018

Yelp vs Google: How they deal with fake reviews

By Joy Hawkins Please visit Search Engine Land for the full article. Source:: Yelp vs Google: How they deal with fake reviews       
November 1, 2018

Google wants to hear from SEOs on the search result listings

By Barry Schwartz Here is how to give Google your two cents on the search result listings. Please visit Search Engine Land for the full article. Source:: Google wants to hear from SEOs on the search result listings       
October 31, 2018

SearchCap: SEO for Google Home Hub, Google Ads segmentation & Bing Ads insertion orders

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: SEO for Google Home Hub, Google Ads segmentation & Bing Ads insertion orders       
October 31, 2018

Best practices for tag management and governance

By Digital Marketing Depot Live Webinar: Thursday, November 8, at 1:00 PM ET (10:00 AM PT) Please visit Search Engine Land for the full article. Source:: Best practices for tag management and governance       
October 31, 2018

The impact of ‘close variants’ in exact match types

By Frederick Vallaeys A look at 4 ways Google Ads Scripts can help restore control for some advertisers. Please visit Search Engine Land for the full article. Source:: The impact of ‘close variants’ in exact match types       
October 31, 2018

Google Home Hub: An SEO perspective

By Barry Schwartz It might be time to start focusing more on creating YouTube videos for your content with the release of the Google Home Hub. Please visit Search Engine Land for the full article. Source:: Google Home Hub: An SEO perspective       
October 31, 2018

SEO for holiday shoppers

By Dave Davies Here are a few tips to add to your SEO strategy to generate short-term wins during this holiday season. Please visit Search Engine Land for the full article. Source:: SEO for holiday shoppers       
October 30, 2018

Now you can segment Google Ads store visits by ‘new vs. returning’ visitors

By Ginny Marvin Get a better understanding of the types of visitors campaigns are driving in-store. Please visit Search Engine Land for the full article. Source:: Now you can segment Google Ads store visits by ‘new vs. returning’ visitors