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April 12, 2018

4 hreflang tag errors Google corrects for you

By Patrick Stox Can we fix it? Yes we can! Do we need to? Contributor Patrick Stox says it may not be worth your time to fix hreflang tags since Google is probably fixing them for you. The post 4 hreflang tag errors Google corrects for you appeared first on […]
April 12, 2018

Chrome tests showing themed search suggestions based on Google search history

By Barry Schwartz Chrome uses past Google searches to show a set of search suggestions about what you might be researching. The post Chrome tests showing themed search suggestions based on Google search history appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: […]
April 11, 2018

New Google Search Console adds Search Appearance filters and more

By Barry Schwartz You can now filter your Google Search Performance reports by Rich results, AMP non-rich results, AMP article, job listings, and job details The post New Google Search Console adds Search Appearance filters and more appeared first on Search Engine Land. Please visit Search Engine Land for the […]
April 11, 2018

Google officially rolls out ‘More results’ search button on mobile

By Amy Gesenhues After confirming it was testing the ‘More results’ button earlier this week, Google tweeted an official announcement about its launch today. The post Google officially rolls out ‘More results’ search button on mobile appeared first on Search Engine Land. Please visit Search Engine Land for the full […]
April 11, 2018

SearchCap: PPC shopping ads and more

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: PPC shopping ads and more appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: SearchCap: PPC shopping […]
April 11, 2018

How to outdo the PPC robots in shopping ads

By Frederick Vallaeys Contributor Frederick Vallaeys isn’t ready for Skynet to manage his PPC campaigns just yet and shares seven ways account managers can use their experience to improve shopping ad performance. The post How to outdo the PPC robots in shopping ads appeared first on Search Engine Land. Please […]
April 10, 2018

SearchCap: Bing Shopping Ads, Google Shopping carousels & Facebook data check

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Shopping Ads, Google Shopping carousels & Facebook data check appeared first on Search Engine Land. Please visit Search Engine Land for the full […]
April 10, 2018

Does Cambridge Analytica have your info? Here’s how to check

By Amy Gesenhues Facebook is making it easy for users to find out if their data was scraped and is launching a data abuse bounty program to report app developers. The post Does Cambridge Analytica have your info? Here’s how to check appeared first on Search Engine Land. Please visit […]
April 10, 2018

Google launches Reach Planner for YouTube & video ad forecasting in AdWords

By Ginny Marvin The tool suggests ad format mixes and provides reach estimates based on campaign objectives and budget inputs. The post Google launches Reach Planner for YouTube & video ad forecasting in AdWords appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: […]
April 9, 2018

SearchCap: Google drops paginated results, small business agency use & Google local services menu

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google drops paginated results, small business agency use & Google local services menu appeared first on Search Engine Land. Please visit Search Engine Land […]
April 9, 2018

Google My Business expands menu editor to support service menus

By Barry Schwartz You no longer need to be a restaurant to add your menu of services to your Google local listings. The post Google My Business expands menu editor to support service menus appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: […]
April 9, 2018

How to align SEO and sales teams so everyone benefits

By Casie Gillette If your sales and SEO team need a refresher on how to work together, Columnist Casie Gillette has the answer with five communication tips that will get them talking in no time. The post How to align SEO and sales teams so everyone benefits appeared first on […]
April 9, 2018

10 great reasons to attend SMX Advanced

By Search Engine Land The search marketing profession is defined by change. Tactics that work today are outdated next quarter. Platforms launch while others sunset. Pillars of the industry crumble in the blink of an eye. Serious search marketers know that in order to be the best versions of themselves, […]
April 8, 2018

Google is officially testing “more results” button to load more search results

By Barry Schwartz Instead of clicking to the next page of the Google search results, Google is testing a way to load more results on the same page. The post Google is officially testing “more results” button to load more search results appeared first on Search Engine Land. Please visit […]
April 8, 2018

SMB marketing survey finds only 3% use outside agency or vendor

By Greg Sterling Messaging and SEO seen as most effective digital tactics, Snapchat easiest to execute The post SMB marketing survey finds only 3% use outside agency or vendor appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: SMB marketing survey finds only […]