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February 13, 2019

Google enables ‘join waitlist’ for restaurants

By Greg Sterling Functionality is provided by DineTime as part of Reserve with Google. Please visit Search Engine Land for the full article. Source:: Google enables ‘join waitlist’ for restaurants       
February 13, 2019

Google tests ads in Assistant results

By Greg Sterling With the Assistant now on a billion devices, the move was inevitable. Please visit Search Engine Land for the full article. Source:: Google tests ads in Assistant results       
February 13, 2019

Business owners can now reply to reviews on Google Maps desktop

By Barry Schwartz If you primarily use a desktop computer, you’ll be happy to know that you can now reply to Google Maps reviews without opening a mobile app. Please visit Search Engine Land for the full article. Source:: Business owners can now reply to reviews on Google Maps desktop […]
February 13, 2019

Death of the keyword: What it is (and is not) for retail

By Andy Taylor Are keywords dead, or slowly dying? Columnist Andy Taylor believes that’s up to Google as it controls keeping keyword negatives strumming. Please visit Search Engine Land for the full article. Source:: Death of the keyword: What it is (and is not) for retail       
February 12, 2019

Analyst: 8 billion voice assistants by 2023

By Greg Sterling Marketers need to have a voice strategy that recognizes the different use cases of different hardware devices and channels. Please visit Search Engine Land for the full article. Source:: Analyst: 8 billion voice assistants by 2023       
February 12, 2019

SearchCap: Google Ads click share, shopping ads & more

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google Ads click share, shopping ads & more       
February 11, 2019

Google Ads bringing click share to Search campaign competitive metrics

By Ginny Marvin The rollout of click share can be seen as a follow up to the position metrics Google introduced last fall as average position has become less useful. Please visit Search Engine Land for the full article. Source:: Google Ads bringing click share to Search campaign competitive metrics […]
February 11, 2019

SearchCap: Bing Ads targets, Google AMA & Google Maps AR

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Bing Ads targets, Google AMA & Google Maps AR       
February 11, 2019

Back to basics: What does ‘long-tail’ keyword really mean?

By Anthony Atkins The definition of long-tail keywords is not synonymous with the number of words typed into the search query, but rather the search volume they produce. Here’s how it works. Please visit Search Engine Land for the full article. Source:: Back to basics: What does ‘long-tail’ keyword really […]
February 11, 2019

Optimizing content for voice search and virtual assistants for a competitive edge

By Damian Rollison Learn from SMX West presenters about specific tactics SEOs can use to create content for voice and how to roll out voice search campaigns. Please visit Search Engine Land for the full article. Source:: Optimizing content for voice search and virtual assistants for a competitive edge       
February 11, 2019

How to choose a location data provider

By Greg Sterling More than 20 questions to ask location-intelligence companies. Please visit Search Engine Land for the full article. Source:: How to choose a location data provider       
February 11, 2019

3 easy internal linking strategies for keywords with different search volumes

By Aleh Barysevich Contributor Aleh Barysevich breaks down three strategies you can use to boost the effectiveness of your internal link building campaigns to fulfill specific SEO-related goals. Please visit Search Engine Land for the full article. Source:: 3 easy internal linking strategies for keywords with different search volumes       
February 8, 2019

SearchCap: Google XML sitemaps, Amazon ads & more

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source:: SearchCap: Google XML sitemaps, Amazon ads & more       
February 8, 2019

Managing Sitemap XML with Google Search Console

By Detlef Johnson What to look for in Search Console indexing reports, plus learn why and how to create a dynamic Sitemap file. Please visit Search Engine Land for the full article. Source:: Managing Sitemap XML with Google Search Console       
February 7, 2019

Key considerations for achieving success on Amazon

By Ginny Marvin Expert tips for making the most of Amazon’s advertising offerings and factors to manage before you even get started. Please visit Search Engine Land for the full article. Source:: Key considerations for achieving success on Amazon