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May 9, 2017

Teachers’ Day Google doodle celebrates educators across the US

By Amy Gesenhues Google says it’s taking today, “… to appreciate those who dedicate their lives to encouraging our intellectual development.” The post Teachers’ Day Google doodle celebrates educators across the US appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: Teachers’ Day […]
May 8, 2017

Enterprise Call Analytics Platforms: A Marketer’s Guide — updated for 2017

By Digital Marketing Depot The flood of mobile calls to U.S. businesses continues unabated, changing the way enterprise brands view the telephone as an inbound marketing channel. It is also now changing the way brands view the telephone as an inbound marketing channel. As consumers increasingly use their smartphones to… […]
May 8, 2017

SearchCap: Google fake news, Yext IPO & Google answers

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google fake news, Yext IPO & Google answers appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: […]
May 8, 2017

Google’s rocky road: Fake news, extremist videos & bad search results [Podcast]

By Matt McGee In this week’s podcast, we discuss Google’s efforts to combat hyperpartisan and extremist content, fake news and misinformation on YouTube and in its search results. The post Google’s rocky road: Fake news, extremist videos & bad search results [Podcast] appeared first on Search Engine… Please visit Search […]
May 8, 2017

Capturing ‘made in the USA’ searches: Strategies for building awareness and sales

By Dianna Huff Columnist Dianna Huff continues her three-part series on US-made product marketing with recommendations for public relations, link building, content marketing and social media engagement. The post Capturing ‘made in the USA’ searches: Strategies for building awareness and sales… Please visit Search Engine Land for the full article. […]
May 8, 2017

3 tactics we’re using for Answer Boxes

By Brian Patterson The featured snippet (answer box) that sometimes appears at the top of the SERPs is a coveted spot for marketers, but how can you get your content there? Columnist Brian Patterson has some tips. The post 3 tactics we’re using for Answer Boxes appeared first on Search […]
April 28, 2017

Google doodle celebrates Marie Harel, the inventor of Camembert cheese

By Barry Schwartz Check out the cheesy Google logo on their home page today. The post Google doodle celebrates Marie Harel, the inventor of Camembert cheese appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: Google doodle celebrates Marie Harel, the inventor of […]
April 28, 2017

The future of local discovery

By Brian Smith Columnist Brian Smith discusses some of the recent developments and technology that will impact local search, both in the short term and the long term. The post The future of local discovery appeared first on Search Engine Land. Please visit Search Engine Land for the full article. […]
April 27, 2017

SearchCap: Google Assistant, Bing Ads merchant promotions & AdWords settlement

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Assistant, Bing Ads merchant promotions & AdWords settlement appeared first on Search Engine Land. Please visit Search Engine Land for the full article. […]
April 27, 2017

Report: Google Assistant bests rivals for questions answered and overall accuracy

By Greg Sterling Cortana was second for questions answered, Alexa second-best for accuracy. The post Report: Google Assistant bests rivals for questions answered and overall accuracy appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: Report: Google Assistant bests rivals for questions answered […]
April 26, 2017

SearchCap: Google Home recipes, app indexing & Doodles

By Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Home recipes, app indexing & Doodles appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: SearchCap: […]
April 26, 2017

Simple tips to get your app indexed, ranked & installed

By John E Lincoln Got an app you’d like to promote? Columnist John Lincoln provides some basic tips for helping your app to appear in Google’s “app pack” search results. The post Simple tips to get your app indexed, ranked & installed appeared first on Search Engine Land. Please visit […]
April 26, 2017

Google Home now helps you cook over 5 million recipes

By Barry Schwartz Google partners with Bon Appetit, The New York Times, Food Network and others to bring millions of recipes to the Google Assistant. The post Google Home now helps you cook over 5 million recipes appeared first on Search Engine Land. Please visit Search Engine Land for the […]
April 26, 2017

Cassini spacecraft’s grand finale at Saturn depicted in Google doodle

By Barry Schwartz Google’s out-of-this-world doodle depicts the Cassini Spacecraft taking a photo shoot of Saturn and its rings. The post Cassini spacecraft’s grand finale at Saturn depicted in Google doodle appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source:: Cassini spacecraft’s grand […]
April 25, 2017

Take a deep dive on search and social. Attend a workshop at SMX Advanced.

By Search Engine Land SMX Advanced pre-conference workshops are conducted by the world’s leading subject matter experts in SEO, SEM, social and digital. All workshops will be held on Monday, June 12 at the Bell Harbor Convention Center in Seattle. You’ll pick one workshop for a full day of actionable […]