We want to take you to the next level of content marketing!
- Well-research content focused on YOUR particular products and services.
- Content that is evergreen (always relevant), and that can be shared again, and again on social media.
- Links to relevant news that can be consistently updated and always stay fresh.
- Call-to-actions on EVERY article to draw readers back to your website.
- Consistent, less frequent blog updates.
- Media Kits
Social Media Analytics and Reports
A strong social media presence and strategy is a terrific start, but if you’re not assessing your data and measuring your progress, you’ll never improve. We know how to read your social analytics and interpret it so it makes sense; from there, we can track progress towards your goals and redirect your strategy if necessary.
Social media reporting services
It’s not enough to gain Facebook likes and increase your Twitter following; it’s more than a numbers game, it’s about engagement. We get that. It’s our job to stay comprised of the ever changing social media best practices so you don’t have to. Focus on your job while we track growth, mentions, clicks, demographics, conversions, and more. We will make suggestions for your social media strategy based on the data and reports so you can out outshine your competition.
Social Media Profile Enrichment
First impressions are lasting, and when it comes to your online presence, it can make the difference between gaining new customers and sending them running to your competitors. We know how to put your best face forward and can improve your social media profiles to reflect the tone and vibe of your business.
Even if you have killer content, it won’t make a difference if your profile looks unprofessional. Pixelated images, amateur design, or a blasé online presence is a surefire way to lose your audience.
Your social profiles need to reflect your business’ branding and messaging. Through cohesive branding and consistency, you’ll create a strong, lasting impression of your company.
Your SEO strategy shouldn’t stop at your website; maximize your SEO opportunities by carrying through strategic key phrases into your social media content to increase your search engine rankings.
Creating your online voice needs to be planned, deliberate, and consistent. We’ll help you determine the right identity for your social profiles and ensure you’re connecting with your target audience.
How do we enhance your social profiles?
Social Media Strategy Development
Whether you’re a progressive, hip company or a more traditional, serious business, it’s crucial to stay up-to-date with your social media strategy. There is an enormous market and potential audience at your fingertips, but you have to know the right way to reach them. Investing in a professional social media strategy is an investment in the future of your company, one with a high ROI.
Social Media Strategy Process
Assessment: If you already have a social media presence, we will evaluate your current profile and activities and determine your strengths and weaknesses as they pertain to your business goals and social media best practices.
Plan: We will use the information from our assessment to develop a social media plan with executable strategies that are consistent with your marketing objectives.
Timeline: Once we are all on board with your social media plan, we will outline the specifics of your strategy: How we will implement each tactic, when the plan will begin, and our recommendations for best posting times.
Social Media Training
Transparency and education are important to us, which is why we provide social media training to businesses. Many administrators don’t understand the value of social media marketing or believe it’s a simple, frivolous amenity that has no bearing on their business goals and bottom line. That’s okay! Our job is to teach executives how social media can grow their business and train them on a variety of social marketing topics so they understand the importance and are on board for a professional social media strategy.
We’re here to help – call us to discuss your social media training needs, and we’ll set you up with a specialist today.