Every fractional CMO engagement from CICOR Marketing states the level of authority up front. At the advisory level, your fractional CMO recommends, and you approve. At the management level, your fractional CMO directs your marketing staff, contractors, and vendors within the agreed scope while you keep the final decisions and spending authority. At the delegated level, your fractional CMO makes defined marketing decisions and approves spending up to a limit you set. You can change the level as the business changes.