What is a marketing audit and what does it cost?

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A marketing audit is a structured review of your channels, website, content, brand, tracking, and budget that tells you what is working, what is wasted, and what to do next. A marketing audit from CICOR Marketing averages $3,500 for a small business, credited toward a program. Larger companies are scoped by size and complexity. It takes three to four weeks and ends with a scored report and a 90-day plan.

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